
Colour study
Color in design is very subjective. What evokes one reaction in one person may evoke a very different reaction in somone else, thus their interaction and experience. Sometimes this...

UI Specs / patterns
As UI design lead (AKA web monkey) markup and spec drafting is the phase in a project that requires the production of PIXEL PERFECT graphic assets and painful amounts...

Snakes & Ladders + RPS + Card Derby
Game concepts: Snakes & Ladders is a 20 line, 5 reel slot game with 3 fantastic bonus rounds including free spins, pick a basket and the Snakes & Ladders...

Betfair Roulette
Lotto, my first Betfair project, and not my favourite. Conceptually, the game logic for the UI and flow was flawed, unfortunately the product owners realised 8 weeks into the...

Betfair Black jack
The Blackjack game, developed by an in-house team of designers and developers, is now available to their 1,000,000 registered users onBetfair.com.
I started working with the guys at Betfair during...